Generating better openers
The Hook Writer doesn't write hooks from nothing — it studies a winning video and gives you five variants.
Drop a TikTok URL into the Hook Writer and it pulls the video, transcribes the first three seconds, classifies the hook pattern, and generates five new hooks in the same structural family.
The trick is to pick the source video carefully. A Dual High in your niche from the last 14 days is the right input. The model uses its structure as the scaffolding and your inputs as the substance.
If you want hooks for a Format (not a specific video), open the Format Detail page and click Generate hooks with this format — the prompt path is different and uses the Format's blueprint instead of a single video.
Rate the hooks you actually use. The thumbs-up signal trains your personal style profile over time so future generations bias toward what you've shown works for your voice.