Storytime TikToks that went viral

500 top-performing storytime videos across every niche. See which industries run this format hardest and the exact hooks behind the biggest outliers.

Talking head is the dominant format (50% of the standouts here), the story open is the most common opener, the median lands at 60-120s. The biggest outlier — @haley_pavone — pulled 49.5M views opening with “Oopsie 🤭 @Shark Tank @Mr. Wonderful #sharktank #entreprenuer #femalefounder #my”.

Videos that combine 2-3 of these patterns typically see the strongest outlier scores.

Viral examples