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CASE STUDY7 min

How one UGC agency cut research time 4× with ViralVault

MC
Maya Chen
April 18, 2026
How one UGC agency cut research time 4× with ViralVault

Priya runs a 12-person UGC agency. Her team was spending 40% of their week scrolling TikTok. Here's the workflow they built in one Sunday afternoon.

Priya's setup before ViralVault

Priya runs a 12-person UGC agency working with DTC beauty and fitness brands. Pre-ViralVault, the research workflow was:

  • One senior creator manually scrolling 4 niches × 90 min/day = 6 hours/day across the team
  • A shared Notion with weekly "what's working" notes (always stale by Friday)
  • Hooks written from scratch for every brief — no template library

Time spent on research: ~40% of team capacity.

What changed in one Sunday

She built four account-level boards (one per major client), set up trending alerts on five niches, and wired the Chrome extension into every team member's browser. The shift:

Monday morning briefing

Each creator opens their client's board, sees the new top-10 outliers from the past 7 days. 15 minutes replaces the old hour-long scroll.

Pitch deck pipeline

Every Friday, Priya exports the top 20 Outlier Score videos per client to CSV, drops them into a Notion template, and ships pitch decks Monday. The whole pipeline used to take a junior creator a full day.

Hook writing

For every new brief, the team starts in the AI Hook Writer with the format context locked in. Average draft-to-final hook iterations dropped from 5 to 2.

The numbers

  • Team research time: 6h/day → 1.5h/day (4× cut)
  • Pitch decks shipped per week: 2 → 7
  • Client win rate on new pitches: 31% → 44%
  • Retainer revenue 90 days later: +$28K MRR

Priya's verdict

"The Chrome extension is the killer feature. My team lives on TikTok.com — putting the scores there means they don't have to context-switch. Everything else is bonus."

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