Business · Problem / Solution: the viral playbook

The 46 best-performing problem / solution TikToks in this niche, broken down by hook, length, and structure. Study the pattern, then run it.

Talking head is the dominant format (67% of the standouts here), the bold claim is the most common opener, the median lands at 30-60s. The biggest outlier — @freeflowtiktok — pulled 21.1M views opening with “Replying to @lunauss88 You guys asked so now you shall receive! 😭 Let us know w”.

Videos indexed
46
Avg views
2.0M
Engagement rate
9%
Optimal length
30-60s
Top formats in this category
MOST COMMONProblem / Solution100%
Most common hook types
MOST COMMONBold Claim61%
Secret Hack13%
Question Hook13%
Problem Statement9%
Before / After2%

Videos that combine 2-3 of these patterns typically see the strongest outlier scores.

Viral examples

[ 9:16 ]
3392283
@freeflowtiktok
Replying to @lunauss88 You guys asked so now you shall receive! 😭 Let us know what you want us to do next! Click the LINK IN BIO to ADVERTISE WITH US💜 #adsonpads #adsforpads #healthy #women #girls
21.1M views
[ 9:16 ]
2636656
@thisisoklahoma405
This is why you support small business , they’re the owners AND the WORKERS 😤 #supportsmallbusiness #oklahoma #smallbusiness #handmade #shopsmall #shoplocal #smallbusinessowner #entrepreneur #busine
16.4M views
[ 9:16 ]
1302251
@brian__chung
Travel first class for cheap #travel #creditcardpoints #startup #business #makemoney #travelhack #travelhacks #flyfirstclass #entrepreneurmind
8.1M views
[ 9:16 ]
229043
@dimaggiov
What point is it too much money😭 #foryoupage #ecommerce #dimaggiovoss #meo
10.0M views
[ 9:16 ]
98942
@tylamarieofficial
It’s 2026…no one actually needs to rely on their 9-5 right now. Comment “SASSIE” and I’ll send you the guide to official launch your SAAS journey!! 🩷 #makemoneyonline #successfulwomen #wealth #viral
542.2K views
[ 9:16 ]
72020
@lucentglobe
@IKEA cheers for hooking it up 🙌 #marketingtips #cheaptok #smallbusiness #aussie #ecommerce #savemoney #hack
2.0M views
[ 9:16 ]
61842
@dropship
*Dropshipping 📉 *AI dropshipping 📈
2.7M views
[ 9:16 ]
39175
@your_cleaningcoach
You don’t need 40+ clients or 12-hour days to hit six figures as a solo cleaner.
223.3K views
[ 9:16 ]
34528
@blakeb_sells
Daily Sale 87
2.1M views
[ 9:16 ]
22581
@victorrancour
My name’s not even Victor… If you want to make a massive money shift, start spending like the🤑rich and become a business.
7.0M views
[ 9:16 ]
18900
@the.koerner.office
GENIUS IDEA
5.5M views
[ 9:16 ]
18433
@oliviapercoco
Replying to @cath.aussie.adventurer 🧡🧡🧡 is this the best business model to start in 2025?🙌🏼🙈
804.8K views
[ 9:16 ]
17517
@oliviapercoco
This video has the potential to make you thousands of $$. STOP SCROLLING!! Head to my bio for more information🫶🏼
764.8K views
[ 9:16 ]
16058
@millionare_itm
SAAS is an underrated side hustle where you can make a lot of money. You need to keep an eye on it
88.0K views
[ 9:16 ]
14213
@abbyxconway
stop chasing views and brand deals and start focusing on things that you can control like good content and affiliate links and I promise you’ll start to make a lot more !!
394.7K views
[ 9:16 ]
10653
@anuar.wealth
They didn’t run ads.
3.1M views
[ 9:16 ]
10488
@scenedrone
Já imaginou apresentar seu terreno assim?
958.6K views
[ 9:16 ]
8204
@nicolai_petersen
An ecommerce money glitch 💀💰
358.2K views
[ 9:16 ]
7419
@negotium100
Ce qui est fort avec ce concept, c’est qu’il transforme quelque chose de banal en produit à forte valeur perçue.⬇️
2.3M views
[ 9:16 ]
7256
@ongpinalexis
i got a plan tho #marketing #marketingstudent #college #portfolio #noexperience
201.5K views
[ 9:16 ]
6326
@bytecore.tech
U can start your successful online Ecommerce store just using your phone.
276.2K views
[ 9:16 ]
6129
@negotium100
Ils ont pris une action qui dure à peine 2 secondes… et ils en ont fait un business ultra rentable. ⬇️
1.9M views
[ 9:16 ]
5806
@dropship
Winning product to pursue 🙌 #entrepreneur #onlinebusiness #onlinestore #dropshipping #ecommerce #dropshippingtips
1.8M views
[ 9:16 ]
4194
@ecom_ron
is this locked in
1.3M views
[ 9:16 ]
4015
@coachedbydinasty
This is your sign to start SaaS….
22.0K views
[ 9:16 ]
3277
@danyella_digital
Voi ăștia care vă ocupați cu
91.0K views
[ 9:16 ]
1796
@macro.3d2
This Woden Boards Business Idea is Printing
522.7K views
[ 9:16 ]
1754
@levelingupofficial
Why being a solo entrepreneur does not work. 👆🏼❌ #businessowner #businesscoach #businesstips #ceo #entrepreneur #entrepreneurlife #entrepreneurship #businessgrowth #solopreneur #entrepreneurtok
10.0K views
[ 9:16 ]
1599
@ceo.ryn1
the raw reality brev but game is game #ecommerce #dropshipping #ecom #fyp #onlinemoney
69.8K views
[ 9:16 ]
1500
@daniel.ecommerceshopify
Literalmente en 20 min. Vaya locura #ecommerce #ecom #shopify
65.5K views
[ 9:16 ]
1386
@everythingbusinesss
I hope you stop being a boring business owner
403.3K views
[ 9:16 ]
1241
@ecombomb17
Escríbeme "ECOM" y empieza hoy mismo 🔥
54.2K views
[ 9:16 ]
1154
@lulrellyfrmecom
Pls Help me Guys #dropshipping #ecommerce #needhelp #day3 #viral
50.4K views
[ 9:16 ]
795
@cto.dave
Most SaaS MVPs fail not because of bad ideas, but because founders build too much before validating what actually matters. A real MVP tests one core assumption through one critical user workflow. If y
4.4K views
[ 9:16 ]
795
@thewritechloe
Replying to @susannewachtmeest hope this helps! #saas #marketingexplained
4.4K views
[ 9:16 ]
590
@steve8708
Price hikes are dumb, own your own SaaS
3.2K views
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